What We Do

what we do

The Sports Corp is a full-service partnerships agency based in Sydney, assisting  businesses to harness the power of partnerships. Established in 2021 by Director, Jake Fenech, Jake brings almost a decade of experience in sports marketing and brand activations, spending time in key roles at the Parramatta Eels and the Penrith Panthers, respectively. 

With a strong expertise and passion for identifying opportunities across sport, entertainment and rights holders, Jake is now able to offer his niche, professional services to the small business community of Western Sydney, connecting them with some of the largest sporting clubs and organisations in the country.

The Sports Corp offers comprehensive services within three key areas:

At The Sports Corp we make partnerships easy. We take the time to understand your business and marketing objectives to ensure your partnership aligns with your business & its values to give you every opportunity to earn either a tangible or intangible return on your investment.

Our highly experienced team can assist your business with a number of different Partnership types such as:

  • Corporate Partnerships
  • Charity Partnerships
  • Community Partnerships
  • Ambassadorships
  • Partnerships Management service

Now, more than ever, brands are encouraged to immerse their audience within their brand. There’s no stronger way to achieve this, than with unique, strategic experiences.

We assist our customers in leveraging strategic and outcome-driven experiences for their audiences across a number of avenues including corporate hospitality at concerts and sporting events, player appearances, entertainment and much more.


At The Sports Corp, we have a comprehensive network of Clients, Partners & People.




Don’t let us tell you, hear it from those that have used The Sports Corp!